With over 100 years of experience, passion, and dedication, Lazer aims to create helmets from the perfect blend of design, comfort, safety, and technology. Their first helmets were crafted from leather, offering protection to the hardmen who dared to race the cobbled farm roads of Belgium.
Today, while their helmets utilize modern, proven technologies, Lazer have never forgotten their roots; still testing their products over cobbles and striving to innovate and improve.
You would have seen Lazer helmets worn by riders of Team Jumbo-Visma (including road/cyclocross legend, Marianne Vos and Tour de France stage winners, Wout van Aert and Sepp Kuss); as well as locally by Team BridgeLane, St George Continental and StepFwd-Soomom.
Lazer is passion, performance, and the joy of riding; whether it be kids, sport, urban, mountain bike or road helmets. Be sure to visit the Lazer trailer at The Snowy Classic and check out the range.